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Rachel Drori
Rachel Drori sold her company for $1.1B with only $25k in savings.
In 2015, Rachel Drori was pregnant, working full-time, and tired of skipping meals or settling for junk.
So she started freezing her smoothies.
First, for herself.
Then, for friends.
Then she got a rented kitchen in Queens and paid her teenage nephews $20 to deliver her homemade frozen packs into Manhattan.
If strangers started ordering 5x more than her friends, she’d quit her job.
Two months later, she did.
That’s how Daily Harvest was born.
She went from having 12 frozen smoothies in the trunk of her car… to having 100+ products now sold in over 1,100 grocery stores.
From hand-delivering packs on weekends… to raising $180M from Serena Williams, Gwyneth Paltrow, Bobby Flay and more.
And from $25K of her own savings… to $250M in revenue and a $1.1B valuation by 2021.
Her approach? Don’t overthink. Don’t perfect. Just start.
She partnered with over 400 farms to freeze produce at peak ripeness.
Funded farmers to help them transition to organic.
And built a supply chain that skipped preservatives, gums, and ultra-processing.
Rachel’s mission? Redesign the entire frozen aisle.
She stepped down as CEO in 2024 but stayed on the board and kept building.
In May 2025, Daily Harvest was acquired by Chobani.